My educational and certification journey has been a fascinating exploration of the ever-evolving realm of digital marketing, where I’ve built upon specialised skills in SEO, content creation, social media, digital advertising and effective project management.
Most recently securing the Email Certification, advanced SEO II in Hubspot May 2024, attaining the Google Analytics (GA4) Certification in 2023, and SEO Certification from HubSpot in 2022. I’ve delved deep into enhancing online visibility and performance through strategic SEO tactics and data-driven insights using these certifications.
Crafting compelling content strategies with my Content Marketing Certification from HubSpot in 2020 and mastering the art of engaging blog content through the Blogging Content Management Diploma from Shaw Academy in 2016 have been pivotal moments that highlight my ability to create valuable and impactful digital content.
Beyond content creation, my journey into managerial excellence has been equally enriching. Certifications such as Aligning Your Sales Team with the Target Buyer and the engaging Frictionless Sales Certification from HubSpot in 2021 have equipped me with strategic sales management skills to streamline processes for enhanced efficiency.
Furthermore, my PRINCE 2 Project Management certification from the Association of Project Management in 2014 has provided me with robust project management capabilities, blending technical expertise with leadership finesse to navigate the dynamic landscape of digital marketing with confidence and flair. It has enabled me to pick up other project management styles such as Scrum, Agile and Lean Marketing with ease.
DIGITAL MARKETING CERTIFICATION
2024Campaign Manager 360 Certification
Google2024
2024
SOCIAL MEDIA MARKETING
HubSpot
2024
GEMINI FOR GOOGLE WORKSPACE
Google
2024
EMAIL CERTIFICATION
Hubspot
2023
GOOGLE ANALYTICS (GA4) CERTIFICATION
Credential ID 199964399 Google
2023
AMAZON ADS RETAIL CERTIFICATION
Amazon
2022
SEO CERTIFICATION
HubSpot
2021-2022
FULL STACK DIGITAL MARKETING CERTIFICATION BUNDLE
Stackskills
2021
ALIGNING YOUR SALES TEAM WITH THE TARGET BUYER
HubSpot
2021
FRICTIONLESS SALES CERTIFICATION
HubSpot
2020
CONTENT MARKETING CERTIFICATION
HubSpot
2019
GOOGLE / OPEN UNIVERSITY
Fundamentals of Digital Marketing
2018
GOOGLE ANALYTICS ACADEMY
– Advanced Google Analytics (GAU)
– Google Analytics For Beginners (GAU)
2017
SOCIAL MEDIA DIPLOMA
Silicon Valley Digital Marketing Institute
2017
HUBSPOT INBOUND MARKETING CERTIFICATION
HubSpot
2016
BLOGGING CONTENT MANAGEMENT DIPLOMA
Shaw Academy
2015
DIGITAL MARKETING DIPLOMA
Shaw Academy
2014
PRINCE 2 PROJECT MANAGEMENT
Association of Project Management
FORMAL EDUCATION
09/94 – 07/97
PHILOSOPHY & SOCIAL ANTHROPOLOGY
UNIVERSITY OF WALES SWANSEA
B.Sc. (Econ) Hons
09/88 – 07/90
BUSINESS & FINANCE
READING COLLEGE OF TECHNOLOGY
B-TEC OND
Includes modules in marketing, advertising, insurance and finance
UNCERTIFIED COURSES
Cibernarium – Barcelona
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- InDesign
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- Usability: Be user focused
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- Facebook Advertising
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- How to use Facebook for Marketing
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- Google Adwords
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- Community Management
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- Vlogging for Small Companies
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- Ad-words
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- How to use Facebook for your company
Portal 22 – Barcelona
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- Negotiation Skills
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- Networking Skills
Apple Store – Barcelona
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- Elevator pitch
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- Pages
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- iMovie
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- Garage Band
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- Keynote
